Conduct Exhibition Telemarketing | Maximize Engagement and Lead Generation at Events
The Conduct Exhibition Telemarketing course is designed to equip learners with the skills and strategies necessary to effectively promote and manage telemarketing activities during exhibitions and trade shows. This self-paced online course focuses on pre-event preparation, engaging potential clients, and post-event follow-up to ensure successful lead generation and conversion.
What is Conduct Exhibition Telemarketing?
Conduct Exhibition Telemarketing involves the strategic use of telemarketing techniques to promote participation in exhibitions and trade shows. This includes pre-event outreach to potential attendees, real-time engagement during the event, and post-event follow-ups to convert leads into customers. By effectively communicating the value of the exhibition, telemarketing enhances visibility, attracts the right audience, and maximizes return on investment.
The Conduct Exhibition Telemarketing course is designed to equip learners with the skills and strategies necessary to effectively promote and manage telemarketing activities during exhibitions and trade shows. This self-paced online course focuses on pre-event preparation, engaging potential clients, and post-event follow-up to ensure successful lead generation and conversion.
Why take this course on exhibition telemarketing?
Exhibitions and trade shows offer unique opportunities to connect with potential clients and showcase products or services. This course provides practical guidance on leveraging telemarketing techniques to enhance visibility, attract attendees, and convert interactions into valuable business relationships.
What you'll gain from this course:
- Understand the role of telemarketing in the success of exhibitions and trade shows.
- Develop compelling telemarketing scripts tailored to event audiences.
- Identify and segment target audiences for focused outreach.
- Implement effective pre-event calling campaigns to boost attendance.
- Engage attendees during events through strategic communication techniques.
- Conduct post-event follow-ups to convert leads into customers.
The Conduct Exhibition Telemarketing course provides a comprehensive overview of how to effectively plan and execute telemarketing strategies in the context of exhibitions and trade shows. Through this course, learners will gain insights into pre-event planning, real-time engagement techniques, and post-event follow-up processes to maximize return on investment.
What will I learn in this course?
You’ll learn to develop effective telemarketing scripts, identify and engage target audiences, manage pre- and post-event communications, and measure the success of telemarketing campaigns associated with exhibitions.
Do I need prior experience in telemarketing or event management?
No prior experience is necessary. The course is designed for individuals at all levels who are looking to enhance their skills in exhibition telemarketing.
How is the course delivered?
The course is delivered online through interactive modules, real-life case studies, and practical exercises, allowing you to learn at your own pace.
Course Content
- A list of all administrative systems required in a selected business environment is compiled including client-filing systems, staff administrative systems, and business systems.
- The elements and usage of each system are described in relation to the company and legal requirements.
- Resources such as staff, information technology, office space, and management requirements for the development of these administrative systems are listed, and ways of finding these resources are identified in a specific business institution.
- The administrative requirements are identified to meet the specific needs of a selected business organisation.
- The identified administrative systems are developed in accordance with the organisational and legal requirements.
- The administrative systems and procedures identified are presented to management and staff for approval.
- Feedback is obtained from management and staff regarding the suitability of the systems on specifically designed feedback forms.
- Agreed changes are made to the systems
- Administrative information, which should be kept confidential, is identified in accordance with legal, company and industry requirements and practices.
- Systems are developed to keep administrative information and records confidential and maintain the secrecy of such information as required legally and by the company.
- Mandates for access to confidential information are identified for administrative and other staff according to their job role
- Procedures, which are in alignment with legislative and organisational requirements, are developed for the administrative systems.
- The procedure for each element of the administration system is explained to employees in line with the policies developed.
- The policies and procedures are collated into a written manual in company-specific format.
Accreditation
- Non-accredited: Short course only
- Duration: 1h 30m
- Delivery: Classroom/Online/Blended
- Access Period: 12 Months
