Conduct exhibition telemarketing Online Course

Overview

This Online Course teaches how to conduct telemarketing for exhibitions, from call preparation to follow-up. Learners gain practical skills to promote events, engage customers, and support successful marketing efforts.

This course equips learners with the skills to plan and execute effective telemarketing campaigns aimed at promoting exhibitions and attracting potential attendees. It covers key areas such as preparing call scripts, identifying target audiences, handling objections, and following up with leads to secure commitments. The course emphasizes clear communication, persuasive techniques, and maintaining professionalism during all interactions.

Ideal for marketing assistants, event coordinators, and sales staff, the course provides practical strategies for engaging prospects and driving attendance. Participants will also learn how to record and report call outcomes to support broader marketing efforts.

Course Content

  •  A list of all administrative systems required in a selected business environment is compiled including client-filing systems, staff administrative systems, and business systems.
  •  The elements and usage of each system are described in relation to the company and legal requirements.
  • Resources such as staff, information technology, office space, and management requirements for the development of these administrative systems are listed, and ways of finding these resources are identified in a specific business institution.
  • The administrative requirements are identified to meet the specific needs of a selected business organisation. 
  • The identified administrative systems are developed in accordance with the organisational and legal requirements. 
  • The administrative systems and procedures identified are presented to management and staff for approval.
  •  Feedback is obtained from management and staff regarding the suitability of the systems on specifically designed feedback forms. 
  • Agreed changes are made to the systems
 
  • Administrative information, which should be kept confidential, is identified in accordance with legal, company and industry requirements and practices. 
  • Systems are developed to keep administrative information and records confidential and maintain the secrecy of such information as required legally and by the company.
  • Mandates for access to confidential information are identified for administrative and other staff according to their job role
  • Procedures, which are in alignment with legislative and organisational requirements, are developed for the administrative systems.
  • The procedure for each element of the administration system is explained to employees in line with the policies developed.
  • The policies and procedures are collated into a written manual in company-specific format.
  • Non-accredited: Short course only  
  • Duration: 1h 30m
  • Delivery: Classroom/Online/Blended
  • Access Period: 12 Months 
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